This year more than ever before I seem to keep stumbling across references to “Christmas In July”. It’s a phrase with different meanings and traditions in different countries but here in the UK it tends to be associated with the large retailers and brands presenting their Christmas offerings to the media.
As a parent it’s a phrase that triggers a moment of panic, after all I’m only just dealing with the summer holidays, surely I can’t be expected to be thinking about Christmas at the same time! But as a business owner it serves as a timely reminder about the importance of planning ahead to avoid adding unnecessary stress to an already busy season. Most of us start January by planning out the upcoming year, I’m now trying to use Christmas in July as a reminder to revisit my plans, make sure everything is on track and that nothing is likely to take me by surprise as the busy season approaches.
Thinking about Christmas in summertime is especially important for any business that needs to update their imagery to match the season and it's something that I always discuss with my regular clients. Love to B are makers of natural skincare products and we’ve recently completed their festive photoshoot. They now have a set of beautifully themed seasonal product images ready to share on their website and social media without any last minute panic.
Perhaps you are a designer or artisan with a seasonal product line or maybe you have a restaurant or hotel with festive events. Whatever your business, if you require seasonal images I would encourage you to be planning them now and booking your photographer as a matter of urgency. Leave it too late and you may find that your preferred photographer simply can’t squeeze your photoshoot into their diary.
If you’d like to ensure you are visually prepared for the festive season why not take advantage of my current Christmas In Summer offer. Book your seasonally themed commercial photoshoot during August and you will receive 50% extra images with your chosen package.
If you are concerned about how to make summer look like Christmas I’m always happy to offer suggestions and I often work alongside fabulous editorial stylists Tinker Jo who are capable of magically transforming any scene with their fantastic props and styling skills.
I only have a limited number of commercial photoshoots available on this offer so please call me on 07548 219047 or send a message via the Contact Page to request further details or reserve your slot.